Katie Whitehorn

Nonprofit Brand Strategist and Copywriter

Helping nonprofits become impossible to ignore with messaging and storytelling that reaches new audiences.


Messaging and positioning that moves audiences to act

I help lead creative direction at Historic, a brand and strategy shop serving nonprofits.Recent clients include International Justice Mission, The Tebow Group, World Vision USA, and American Bible Society.Available for selective freelance projects.



Proof it works

Campaigns I've worked on have helped organizations:

  • Double the dollars raised by previous campaigns

  • Reach fundraising goals up to 85% faster

  • Bring in a first-time seven-figure donation



What people are saying


"The copywriter of my dreams..."

"Katie went above and beyond and I'm so happy I reached out to her. Her process was clear, informative, and brought some amazing results that helped transform the messaging for my brand!"

Alex Barr

Founder,
Dare to Birth

“Smart, kind, and so dang good at her craft…”

“Working with Katie is like working with a big sister you worship for being smart, kind, and so dang good at her craft… If your brand wants to have a meaningful conversation with your customers, Katie is the best-in-class expert to show you the way.”

Bekah DiFelice

Global Director of Communications,
International Justice Mission

"Storyteller extraordinaire..."

"Storyteller extraordinaire. Katie is gifted at capturing the hearts and minds behind the stories and putting them to words on a page in a way that very few I've ever met could do."

Joe Frost

Former Director of Operations,
Frontiers USA



About Katie

I'll be the first to tell you I'm not a natural creative—and that you don’t have to be good with words to tell a good story.Before turning to full-time nonprofit copywriting, I spent a decade as an international humanitarian worker.I'm a little obsessed with brain science and how stories drive behavior and move audiences to act.Today I bring that storytelling lens into brand messaging and positioning for nonprofits that want to become impossible to ignore.


Contact

Available for selective freelance projects and speaking opportunities.

Currently fully booked. Get on the waitlist.


© 2026 Katie Whitehorn. All rights reserved.